
Hoje, dia 4 de julho, comemoramos o Dia do Operador de Telemarketing. Então, antes de tudo, queremos parabenizar àqueles que cuidam da parte principal de uma marca: o consumidor. A profissão é essencial para manter a boa relação entre empresa e cliente e seu principal objetivo é oferecer uma ótima experiência a ele.
Ao lidar e atuar diretamente com o consumidor, o operador de telemarketing desempenha funções importantíssimas às marcas. Quando um comprador é bem atendido, instantaneamente ele relaciona o bom atendimento ao bom serviço da empresa. Assim, a missão de estabelecer um vínculo e representar a empresa é de sua total responsabilidade.
Depois de toda a luta para garantir os direitos do operador de telemarketing, a Comissão de Trabalho, de Administração e Serviço Público (CTASP) aprovou sua regulamentação. No entanto, seu valor não acompanha sua enorme importância e ainda há muito o que fazer para dar a real relevância a esse profissional de atendimento.
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